"Small Business and Pinterest" Posts
A Small Business Owner’s Overview of Pinterest
By Zach Miller
Oct 24, 2014
What Is Pinterest?
Pinterest is an innovative tool that small business owners can employ in order to connect with potential customers in an engaging arena, share their industry expertise, and complement existing marketing efforts with a creative flourish. With more referral traffic than Google+, YouTube and LinkedIn; Pinterest is worthy of your consideration.
The Pinterest community shares content that is judged according to its initial visual engagement. The quality and novelty of your photos, or ‘pins,’ is the root of a successful Pinterest profile. Trailing at a close second is the actual content behind the photo, i.e. the article, page, …