Eat, Drink And Be Scary!
By 
Our Halloween party was a wicked good time with everyone contributing their talents. Plenty of creativity was on display with spider deviled eggs, wormy graveyard pudding cups, werewolf cupcakes, and cheesy witches’ brooms. Harvest classics such as apple cider, caramel corn, taffy apples and pumpkin pie were also served. Lastly, for the child in all of us—there were two huge buckets of candy!
Sales Incentives: Just What The Doctor Ordered?
By Ken DiPrima
Almost every sales organization in the country has, at one time, or another, used some form of sales incentives or awards program to stimulate a flat sales trend. Their use has become a staple in the arsenal of sales tools and is almost universally believed to be a sure fire solution to revitalizing a stagnant sales team.
After all, the increase in sales results is usually quick to occur and often dramatic in its success. Practitioners have long argued that awards extrinsically motivate employees without the financial or psychological costs of formal compensation. It is also a fact that monetary …
GPS Reviews: Came To The Rescue!
Situation
The owner of a popular and well established restaurant needed GPS’ assistance evaluating her business operations. “Having lost everything (friends, home, business, autos) in Hurricane Katrina, I was facing, yet another, total devastation as my newly renovated restaurant seemed to be slipping away, despite fairly healthy sales numbers.”
Process
The GPS analyst and consultant favorably impressed the client. “When I tell you I have learned more about the restaurant industry and financial operations in the last three and a half days from them, than I have gleaned in over forty years in the business, I am not exaggerating.”
Her …
A Small Business Owner’s Overview of Pinterest
By Zach Miller
What Is Pinterest?
Pinterest is an innovative tool that small business owners can employ in order to connect with potential customers in an engaging arena, share their industry expertise, and complement existing marketing efforts with a creative flourish. With more referral traffic than Google+, YouTube and LinkedIn; Pinterest is worthy of your consideration.
The Pinterest community shares content that is judged according to its initial visual engagement. The quality and novelty of your photos, or ‘pins,’ is the root of a successful Pinterest profile. Trailing at a close second is the actual content behind the photo, i.e. the article, page, …
Halloween Gingerbread House Building!
Our front desk receptionists, Carmen and Tina, worked together to create a Halloween themed gingerbread house that will be raffled off to benefit a local charity. It’ll be on display at the front desk, welcoming all visitors, until the day before Halloween when our raffle winner is announced.
Carmen is ready to raise the roof!
Truly a blank slate!
Tina painstakingly adds the haunting details!
The finished project is a total treat!
This Halloween gingerbread house has wicked curb appeal! Some lucky person at GPS will be able to decorate their desk with this demented masterpiece or take it home …
Beat the Meeting Blues: 10 Tips to Improve Meetings
By Zach Miller
For too many employees, the weekly Monday meeting is the longest two hours of the day. They may drag their feet to the conference room, yawn during the presentation, check their missed texts throughout the meeting, and contribute minimally to the conversation in order to leave an uncomfortable position as early as possible.
The team meeting is not just a mandatory event—it has utility that should directly benefit the participants and the company. When a meeting is regarded as a nuisance, however, the functionality is lost and the benefits disappear. To best take advantage of the meeting, here are ten …
GPS Reviews: Provided Clarity For Partnership Goals
Situation
A food processing company brought GPS Consulting into the business to assist in the building of a formal partnership between the client and a company in another country, offering an opportunity to have an international presence.
Process
“Initially, the scope of what we had to do and how to approach it was unclear. No real strategy existed for accomplishing the task.
Throughout the consulting, the goals and the approach became more distinct.
Our GPS consultant pressed the hard questions on us, forcing us to think about multiple scenarios and how we would handle each one of these various situations. …
How To Increase Sales
By Ken DiPrima
“Nothing happens in business until somebody sells something.” How many times have you heard that? It makes no difference whether that something is a product, a service, a commodity, a tangible, or an intangible. Nor does it matter how good is your manufacturing operation, how cutting-edge your technology, how tight your financial goals, or how progressive and forward-thinking your management techniques. You must still have a sales mechanism, in place, or everything else is useless.
Sales is the one department in which a business organization generates revenues. Sales supply that vital elixir that all businesses need—the steady flow of cash.…
Motto For The GPS Blood Drive: Be Someone’s Hero!
Although, it’s not the only motivation, donating blood to the American Red Cross means that you’re someone’s hero. One donation has the potential to save three lives.
While many people may think that they’ll never need blood, it’s required for many modern medical procedures and benefits “accident victims, cancer patients, surgical candidates, children with blood disorders and many others,” per the Red Cross.
Clients sometimes say that we’re lifesavers. Well, that’s the literal truth during the Blood Drive!
President Tyler Burgess takes a break from his busy day to saves lives!
5 Ways To Brand Your Small Business
By Zach Miller
According to Entrepreneur, branding is “the marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products.” Branding your small business, which is often touted as one of the most necessary aspects of marketing, can be executed more easily than you might think.
Rather than branding being an extra step that you take in your marketing efforts, the secret to branding is simply about being consistent in how you communicate with customers and potential clients during existing touchpoints, defined in ‘This is Service Design Thinking,’ as, “every contact point between …
